To introduce myself, I am Liz and I am new to the world of online shops. I have run a successful pet sitting business for nearly 15 years so am more used to planning and chatting! Coming from a service background means that I really do like to get to know my clients so I wanted to have something of an interactive shop. I was keen to personalise things and make them truly unique. I also wanted our products to be split between ohhh that is useful, to ohhh that makes me smile with a big dose of humour along the way!